// Insights //
Insights
Thoughts on AI, XR, digital transformation and building products.
VR Training vs. E-Learning in Industry: What the Data Says and When VR Wins
In 2018, I was explaining to a foundry board why VR training made sense. Their question: 'Why pay for VR when we have e-learning?' It's a good question — but the wrong one. PwC studied 10,000 participants across three methods. The data is clear.
The Robotisation Roadmap: Why the Obvious Candidate Is Usually Wrong
In 2018, I was mapping processes at one of Poland's largest foundries. The obvious automation candidate was casting cleaning. It was the wrong answer — and understanding why changed how I think about robotisation roadmaps. With IFR 2024 data and the Tesla case study.